
Exposed! Lost Photographs 1915–1916
Harley-Davidson Museum
Limited-Edition Postcard Set
AGENCY: BELLE & WISSELL, CO.

In collaboration with the Harley-Davidson Archives, Belle & Wissell designed a limited-edition package and postcard set to highlight a rare and iconic collection of photographs recently rediscovered by the Harley-Davidson Archives team.
Discovered in storage at the Milwaukee County Historical Society, the complete collection contains over 400 glass plate negatives dating from 1915–1916.
The Exposed! postcard set serves as a time capsule of the early years of growth and innovation for the most iconic name in American motorcycling.






Belle & Wissell Team
Design Director: Gabe Kean, Art Director: Thomas Ryun, Operations Manager: Sarah Faulkner
Additional Project Credits
Curatorial Director: Jim Fricke, Assistant Curator: Amy Kuenzi, Retail Director: Barbara Mannion, Retail Manager: Bridget Gawronski, Printer: Shapco